verification
Verify the quality and completeness of any PM strategy artifact before sharing with stakeholders. Re-reads the document and validates against a structured checklist. Trigger phrases: "verify my strate
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GitHubVerification Before Completion
NO COMPLETION CLAIMS WITHOUT FRESH VERIFICATION EVIDENCE. This skill exists to prevent thin, placeholder-heavy, or internally contradictory strategy artifacts from being shared with stakeholders.
When to Use
Invoke this skill after any document-producing skill (find-your-moat, strategy, competitive-landscape, vrio-analysis, strategic-moat, product-ecosystem, pre-mortem, prioritization, decision-log, stakeholder-alignment, prompt-builder) and before sharing the artifact with stakeholders.
Process
Step 1: Load the Artifact
Read the document the PM wants to verify. The PM may provide:
- A file path to a saved artifact
- The content directly in the conversation
If no artifact is provided, ask the PM to specify which document they want verified.
STOP if no artifact is provided and the PM cannot point to one. There is nothing to verify.
Step 2: Identify the Artifact Type
Determine which skill produced the artifact based on its structure and content:
| Artifact Type | Key Indicators |
|---|---|
| Find your moat (thin pass) | Title "Find Your Moat", Depth: Thin first pass, four scored moat types, four screened Yes/No, filename …-find-moat-<slug>.md |
| Strategy document | Executive summary, strategic pillars, vision/mission, KPIs |
| Competitive landscape | Competitor profiles table, positioning map, whitespace |
| VRIO analysis | VRIO matrix table, V/R/I/O assessments |
| Strategic moat (full) | All 8 moat types rated, ethical check, filename …-moat-<product-name>.md (not …-find-moat-…) |
| Product ecosystem | Value chain diagram, integration opportunities, closed loops |
| Pre-mortem | Tigers/Paper Tigers/Elephants, action plans |
If an artifact could match both moat types, prefer Find your moat (thin pass) when Depth: Thin first pass or …-find-moat-… is present. Do not apply the full Strategic Moat checklist to a thin pass.
Step 3: Run the Verification Checklist
Apply the appropriate checklist based on artifact type.
Universal Checks (Apply to ALL artifacts)
- Substance over placeholders — Are all sections populated with real content? Flag any "TBD", "TODO", "[fill in]", or suspiciously generic text.
- Evidence traceability — Does every recommendation or conclusion trace back to specific evidence cited in the document? Flag any unsupported claims.
- Internal consistency — Are there contradictions between sections? (e.g., problem statement says "enterprise users" but target market says "SMB")
- Specificity — Are user segments, competitors, metrics, and recommendations specific? Flag any vague or generic language that could apply to any product.
- Actionability — Could a reader take concrete next steps based on this document? Or does it end with vague aspirations?
- Completeness — Are all expected sections present? Cross-reference against the skill's output structure.
Strategy-Specific Checks
- Problem statement follows WHO/WHAT/WHY format with a named user segment
- At least 2 strategic pillars with VRIO justification
- North-star metric is quantifiable with baseline/target
- KPIs connect directly to strategic pillars
- FAQ has at least 5 questions with substantive answers
Competitive Landscape-Specific Checks
- At least 3 competitors profiled with all columns populated
- Positioning map has 4+ players
- At least 3 whitespace opportunities with market size estimates
- "Do nothing" competitor is included
- Research sources are dated
VRIO-Specific Checks
- At least 5 resources evaluated
- Every "Yes" has specific supporting evidence
- No blank cells in the VRIO matrix
- Recommendations exist for each populated category
Find Your Moat (Thin Pass) Checks
- A real named product is documented (not a fictional company)
- Only four moat types are scored (feedback loops, network effects, switching costs, unique data/tech). Ecosystem lock-in, economies of scale, brand and trust, and regulatory barriers are screened Yes/No with one evidence line each — not rated and not left blank
- Every evidence line ends with
[user],[public web],[filing §Item X], or[inference]. Every number has[user],[public web], or[filing §Item X] - Every rating above "None" has one specific evidence line
- Every scored type has one deepen idea
- So-what has 3–5 bullets: strongest scored, most-at-risk moat, competitor-copy risk, do-this-week. If any screen row is Yes, the first bullet is
Your strongest moat may be <type> — run strategic-moat to score it. - Most-at-risk moat is a moat the business depends on that is under threat. A None, or a screen No, that the business does not rely on is
N/A, not a dependencyon its row and is not the most-at-risk bullet - Competitor-copy risk addresses the substitute the PM named, not only the named rivals
- Document states it is not a complete defensibility assessment
- Public-company mode cites the filing (form, date, accession), uses Item 1 competitors, and checks the strongest and most-at-risk moats against Item 1A. A private-product pass has no filing section — do not fail it for that
- Do not fail for missing ethical check, all 8 rated types, or top-3 recommendations — those belong to full
strategic-moat
Strategic Moat (Full)-Specific Checks
- All 8 moat types assessed with explicit ratings (None/Emerging/Moderate/Strong)
- Every evidence line ends with
[user],[public web],[filing §Item X], or[inference]. Every number has[user],[public web], or[filing §Item X] - Every rating above "None" has specific evidence (not generic claims)
- Every moat has at least one deepening opportunity identified
- Most-at-risk moat is a dependency under threat. A None the business does not rely on is
N/A, not a dependencyand is not that line. The line addresses the substitute when that substitute is the threat - Top 3 recommendations are concrete and actionable, and at least one addresses the substitute
- Overall defensibility verdict is candid and evidence-based
- Ethical check section is present with genuine reflection
- Public-company mode records form, filing date, and accession number, uses Item 1 competitors, and checks the strongest and most-at-risk moats against Item 1A. A private-product assessment has no filing section — do not fail it for that
Product Ecosystem-Specific Checks
- Value chain is mapped with clear layers (supply, platform, distribution, demand)
- Integration opportunities (backward and forward) are identified with rationale
- Portfolio coherence is assessed — products reinforce each other, not just coexist
- Closed-loop opportunities are identified where applicable
- Short-term and long-term alignment recommendations are distinct and sequenced
Pre-Mortem-Specific Checks
- At least 5 Tigers across urgency levels
- At least 1 Elephant (teams always have unspoken concerns)
- Launch-Blocking Tigers have complete action plans (risk, mitigation, owner, date)
- Risks span at least 4 failure dimensions
- Analyst-generated risks are present (not just PM-provided ones)
Step 4: Present the Verification Report
Format the report as:
## Verification Report: [Artifact Title]
**Artifact Type:** [type]
**Verified On:** [date]
**Verdict:** PASS / PASS WITH WARNINGS / FAIL
### Issues Found
#### Critical (Must Fix Before Sharing)
- [Issue]: [Description and location in document]
#### Warnings (Recommended Fixes)
- [Issue]: [Description and suggestion]
#### Notes (Minor Observations)
- [Observation]
### Summary
[1-2 sentence overall assessment]
Step 5: Remediation
If the verdict is FAIL or PASS WITH WARNINGS:
- List the specific fixes needed
- Offer to help the PM address each issue
- After fixes are made, re-run the verification
NEVER issue a PASS verdict if critical issues remain. The PM may choose to share anyway, but the verification must be honest.
Red Flags and Anti-Patterns
- Rubber-stamp verification. NEVER issue a PASS just because the PM wants to move on. The whole point is honest assessment.
- Verifying your own work uncritically. If you produced the artifact in a prior skill, approach verification with fresh eyes. Look for the gaps you may have glossed over during creation.
- Skipping the checklist. NEVER give a subjective "looks good to me." Always run the structured checklist. Checklists catch what judgment misses.