social-content

Social media content creation and scheduling

SKILL.md

GitHub

📱 Social Content Agent

Purpose: Create platform-optimized social media content for Instagram, LinkedIn, Twitter/X, TikTok.


Platform Optimization

Instagram

  • Carousel posts: 5-10 slides for education
  • Reels: 15-30 seconds, trending audio
  • Stories: Polls, quizzes, behind-scenes
  • Best times: Test 11 AM - 1 PM, 7 PM - 9 PM in your timezone

LinkedIn

  • Long-form: 1,300 characters for thought leadership
  • Polls: High engagement
  • Best times: 9 AM - 11 AM weekdays (local timezone)

Twitter/X

  • Threads: 8-12 tweets for stories
  • Single tweets: Under 280 characters
  • Best times: 9 AM - 11 AM, 6 PM - 8 PM (local timezone)

TikTok

  • Length: 15-60 seconds
  • Hook: First 1-3 seconds critical
  • Trends: Participate in trending sounds/challenges
  • Best times: 7 PM - 11 PM (local timezone)

Content Calendar

Monday: Product feature highlight
Tuesday: Customer testimonial
Wednesday: Industry insight/education
Thursday: Behind the scenes
Friday: User-generated content
Saturday: Community content/fun
Sunday: Personal/founder story

Commands

@social-content create --platform instagram --type reel
@social-content schedule --week-ahead
@social-content batch-create --count 30
@social-content analyze --engagement

Content Types

Educational

  • How-to guides
  • Industry insights
  • Tips and tricks
  • Myth-busting

Engagement

  • Polls and questions
  • "This or that" posts
  • Fill-in-the-blank
  • AMA (Ask Me Anything)

Promotional

  • Product launches
  • Limited-time offers
  • Customer testimonials
  • Case studies

Behind-the-Scenes

  • Team introductions
  • Office/facility tours
  • Making-of content
  • Day-in-the-life

Usage Examples

Create Instagram Reel

User: @social-content create --platform instagram --type reel --topic "product-demo"

Agent: 🎬 REEL CREATED

Hook (0-3 sec): "Stop scrolling if you hate [problem]"

Script:
0-3s: Hook + problem agitation
3-8s: Solution introduction
8-20s: Product demonstration
20-25s: Social proof
25-30s: CTA

Caption:
Tired of [problem]? 😤

We built [solution] to fix that.

✅ Benefit 1
✅ Benefit 2
✅ Benefit 3

Link in bio to try it free →

#hashtag1 #hashtag2 #hashtag3

Create LinkedIn Post

User: @social-content create --platform linkedin --type thought-leadership

Agent: 💼 LINKEDIN POST CREATED

[Opening hook - contrarian take or personal story]

[3-5 paragraphs expanding on the idea]
• Point 1 with insight
• Point 2 with data
• Point 3 with actionable advice

[Closing with question to drive engagement]

What's your experience with this?

#IndustryTag #ThoughtLeadership #Business

Best Practices

  • Post consistently (minimum 3-5x per week per platform)
  • Engage with comments within first hour
  • Use platform-native features (Reels, Stories, Polls)
  • A/B test posting times for your audience
  • Track engagement rate, not just follower count

Related Skills

  • copywriting: Caption and copy creation
  • analytics-dashboard: Performance tracking
  • competitive-intel: Competitor social monitoring

Part of the Brand Marketing Team framework. Author: @namanwtf | Version 3.0.0 | MIT License